Then and Now
To picture how the GSB has changed (and stayed the same), we recreated some classic campus shots — with a modern twist.

Front Photo by Cory Hall | Back photo from GSB Archives
Cars, clothing, and the campus home might look different — but the essential components of Stanford GSB’s values of excellence, community, and innovation have remained consistent over the years.
Students in 1969 pose in front of the GSB building, which had opened three years earlier opposite History Corner.


An electric car, updated fashions, and the Knight Management Center show a view from today.



Many books written by GSB faculty have become seminal texts for both academic and general audiences. Included among them are Conservative Investors Sleep Well, by Philip Fisher, who dropped out of the GSB in 1928 yet later returned as a guest in investment classes.

A more contemporary addition is Arguing About Tastes by economics professor David M. Kreps, a John Bates Clark Medal winner whose books have been translated into multiple languages.


Former dean Rene McPherson, with Sloan Fellows in 1981 (above left) and Professor Deb Gruenfeld (above right) in her Acting With Power course.
Classrooms in the old GSB complex had traditional chalkboards and uniform rows of desks, as shown here with Professor Joanne Martin in 1980.


The GSB’s current home in the Knight Management Center was designed around collaborative spaces and flexible layouts, as demonstrated by Professors Ken Shotts and Steve Callander teaching an Executive Education course in summer 2024.


Though technology has moved from desktops to laptops and students choose selfies over meeting at the The Flamebirds (above left), the desire for community and connection has stayed consistent over the years.
Then & Now Photo Gallery
Explore our expanded collection of historical photographs pulled from the archives to showcase Stanford GSB throughout the years, from campus life to the classroom.




