Things That Would Not Exist Without Stanford GSB Alums
Air Jordans, “The Bachelor,” Jell-O Jigglers, and 60 other inventions, products, and breakthroughs made possible by our grads.
written by Dave Gilson & Amara Holstein

Front Image: Shutterfly | Back image: GSB Archives
From DoorDash and crash carts to a giant truck and Two-Buck Chuck, here’s a partial list of things that would not have existed without our alums.
63 Innovations and the Stanford GSB Alums Behind Them
- Air Jordans: Phil Knight, MBA ’62, co-founder and chairman emeritus of Nike
- Chevy Bolt: Mary Barra, MBA ’90, chair and CEO of GM, drove the company’s EV strategy.
- 24/7 mutual fund orders: Charles R. Schwab, MBA ’61, founder and former chairman of Charles Schwab Corporation
- Kiva: Jessica Jackley, MBA ’07, co-founder of Kiva microlending
- Trader Joe’s: Joe Coulombe, MBA ’54, founder and former CEO of Trader Joe’s
- Star Wars: The Clone Wars: Micheline Chau, MBA ’76, oversaw the show’s development as CEO of Lucasfilm.
- Capital One credit card: Richard Fairbank, MBA ’81, founder, CEO, and chairman of Capital One
- OkCupid: Sam Yagan, MBA ’05, co-founder and former CEO of OkCupid
- Progresso Light soup: Kendall J. Powell, MBA ’79, former CEO and chairman of General Mills
- 400-ton payload truck: Glen Barton, SEP ’77, spearheaded the development of the Caterpillar 797 truck.
- DoorDash: Tony Xu, MBA ’13, co-founder and CEO of DoorDash
- OpenAI: Vinod Khosla, MBA ’80, founder of Khosla Ventures, an early and significant investor in OpenAI
- TRX Suspension Trainer: Randy Hetrick, MBA ’03, founder and CEO of TRX
- Sustainable homes in East Africa: Gayatri Datar, MBA ’14, co-founder and CEO of EarthEnable
- Spell-check: Denis Coleman, PhD ’75, developed the first spellchecker for a microcomputer.
- Acquired: David Rosenthal, MBA ’14, co-founder of the podcast Acquired
- The $1.50 Costco hot dog: Richard Galanti, MBA ’82, former CFO of Costco, credited for its hot dog and roast chicken prices
- SkinSpirit: Lynn Heublein, MBA ’91, co-founder and CEO of medspa SkinSpirit
- Invisalign: Kelsey Wirth and Zia Chishti, both MBA ’97, co-founders of Align Technology
- Minted: Mariam Naficy, MBA ’98, founder and CEO of Minted
- The Bachelor: Andrea Wong, MBA ’93, developed The Bachelor as executive vice president at ABC.
- DIY estate planning: Jennifer Xia Spradling and Patrick Schmitt, both MBA ’18, co-founders of FreeWill
- Workday: Aneel Bhusri, MBA ’93, co-founder and executive chair of Workday
- Corvette C7 Stingray: Tadge Juechter, MBA ’86, Corvette chief engineer
- The HELOC: Barry Abbott, MBA ’77, helped develop the first home equity line product.
- Portable infant incubators: Jane Chen, MBA ’08, co-founder of Embrace Global
- The Beanie Babies craze: Jeffrey Skoll, MBA ’95, first president and full-time employee of eBay, which sold $500 million of the stuffed toys
- John Madden Football: Trip Hawkins, MBA ’78, founder of Electronic Arts
- Match.com: Gary Kremen, Simon Glinsky, Fran Maier, and John Neill, all MBA ’89, co-founders of Match.com
- LA Opera: Warner Henry, MBA ’63, and his wife were key to the opera’s founding.
- Liquid nitrogen–fueled ice cream machine: Robyn Sue Fisher, MBA ’07, founder and CEO of Smitten Ice Cream
- Priority Mail: Ira D. Hall, MBA ’76, served as a United States Postal Service governor, where his model of customer offerings led to the creation of Priority Mail.
- The first hospital “crash cart”: Elliott C. Farnsworth, MBA ’51, co-founder of a medical device company that made the first defibrillators, pacemakers, and heart monitors
- StubHub: Eric Baker and Jeff Fluhr, both MBA ’01, co-founders of StubHub
- Leadership tips from Martha Stewart: David Rogier, MBA ’11, founder and CEO of MasterClass
- M80 Stiletto stealth ship: Charles W. Robinson, MBA ’47, designed the M80, named the “Best Military Invention of 2006” by Time.
- Youku: Victor Koo, MBA ’94, CEO and co-founder of the “YouTube of China”
- BabyCenter: Matt Glickman and Mark Selcow, both MBA ’93, co-founders of BabyCenter
- 2028 Los Angeles Olympics and Paralympics: Gene Sykes, MBA ’84, CEO for the LA bid committee and organizing committee for the Olympic and Paralympic Games
- Coinstar: Jens Molbak, MBA ’90, founder of Coinstar
- California’s largest shopping mall: Henry Segerstrom, MBA ’48, created South Coast Plaza in Costa Mesa.
- PayPal: Roelof Botha, MBA ’00, CFO of PayPal when it IPOed
- Two-Buck Chuck: Charles Shaw, MBA ’71, creator and namesake of the fan-favorite Trader Joe’s wine
- An early internet browser: Neil Larsen, MBA ’69, created the browser that morphed into Lynx, then Netscape, then Internet Explorer.
- Blavity: Aaron Samuels, MBA ’18, co-founder of Blavity
- Jell-O Jigglers: Dana Gioia, MBA ’77, created while vice president of marketing at General Foods.
- Pocket Naloxone: Ashanthi Mathai, MBA ’04, co-founder and CEO of Pocket Naloxone
- The first rotating baby car seat: Vivian Chiang, MBA ’04, founder of Orbit Baby
- Disneyland’s prime location: Harrison “Buzz” Price, MBA ’51, research economist who guided Walt Disney to pick locations for his theme parks
- Sex and the City and The Sopranos: Jeffrey L. Bewkes, MBA ’77, headed HBO when it pioneered prestige TV.
- Pringles: Arthur Rosenblum, Sloan ’69, helped launch Pringles in the U.S.
- Victoria’s Secret: Roy Raymond, MBA ’71, co-founder of Victoria’s Secret
- Mercado Libre: Marcos Galperin, Hernan Kazah, and Stelleo Tolda, all MBA ’99, co-founders of the Latin American e-commerce site
- The AIDS Quilt: Mike Smith, MBA ’86, co-founder of the AIDS Memorial Quilt
- Off-grid milk refrigerators: Jacqueline Novogratz, MBA ’91, founder of Acumen, an impact investing fund that backed this project in India
- Defender video game: Eugene Jarvis, MBA ’86, designed the arcade games Defender and Robotron: 2084.
- Xiaohongshu (RedNote): Charlwin Mao, MBA ’13, co-founder and CEO of the Chinese social media and e-commerce platform
- Bain & Company: Patrick Graham, MBA ’64, co-founder of Bain & Company
- CEMEX: Lorenzo Zambrano Treviño, MBA ’68, former CEO and chairman of CEMEX
- Peer-to-peer boat rentals: Jaclyn Baumgarten, MBA ’05, co-founder of Boatsetter
- Joie de Vivre hotels: Chip Conley, MBA ’84, founder and former CEO of Joie de Vivre Hospitality
- Trulia: Pete Flint and Sami Inkinen, both MBA ’05, co-founders of Trulia
- The end of the Golden State Warriors’ 40-year championship drought: Joe Lacob, MBA ’83, co–executive chairman and CEO of the Golden State Warriors


